To Increase Customer Loyalty, Start With a Promise

To Increase Customer Loyalty, Start With a Promise

Client Promises So, what does making customer promises have to do with the great recession? Well... let me tell you ...... Remember November From October 2007 to October 2008: GM’s stock hit a 60 year low  Unemployment started to rise quickly, reaching 9% by June...

20 Ways To Increase Team Collaboration in the Workplace

20 Ways To Increase Team Collaboration in the Workplace

Our workforce is not ready and that makes collaboration more important than ever. We must rely and depend on each other’s knowledge to increase our organization’s knowledge. In other words, we must work together to LEARN from each other. We don’t need more training! We need to work with more people from a variety of backgrounds.

To Increase Customer Loyalty, Start With a Promise

To Increase Customer Loyalty, Start With a Promise

A brand promise is about you – the company. But customer promises, well those lead with the customer and speak their words. Customer promises are rooted in empathy and a focus on your customer’s emotions, experiences, and challenges. It’s the way to increase customer loyalty.

Improve Morale & Retention: 20 Ways to Reward & Recognize Employee

Improve Morale & Retention: 20 Ways to Reward & Recognize Employee

Recognizing and rewarding your employees doesn’t take as much time as you think. In fact, if you can flip your mindset, slow down, and invest in some low-cost ideas, I bet you can get started with rewarding someone right after you finish reading this blog post.

Introspection Makes You A Better Leader: 3 Tough Questions To Ask Yourself

Introspection Makes You A Better Leader: 3 Tough Questions To Ask Yourself

According to research, 95% of people say they are self-aware. That’s nearly everyone – shocking, right? Well, studies support that only 10 to 15% of people are ACTUALLY self-aware; which means we have a lot of internal work to do to raise our self-awareness and become a better leader.

What Is The Difference Between a Marketing Plan and Strategic Plan?

What Is The Difference Between a Marketing Plan and Strategic Plan?

At the heart of it, the strategy is your value proposition to the organization’s clearly defined customers or the people your organization serves. Strategy is not marketing. Marketing is the vehicle that helps to deliver your uniqueness to your customer.

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